Popular digital artist Beeple launches an NFT platform

The nonfungible token (NFT) marketplace has experienced one of the most amazing growth periods in the cryptocurrency space in the past few months. The sector continues to grow as more companies launch their services.

Beeple launches an NFT platform

Mike Winkelmann, popularly known as the digital artist Beeple, launched an NFT platform yesterday. The platform, WENEW, is expected to capture some iconic events in various entertainment and sports events.

In a press release, the team said, “Today, pioneering digital artist Mike Winkelmann, more commonly known as Beeple, announces the launch of WENEW, a curator and provisioner of iconic moments as non-fungible tokens (NFTs).”

The launch of the platform comes as Beeple seeks to change the way people interact with history-making moments and how they remember them. “By curating and releasing NFTs of the most memorable moments in music, fashion, sports, politics and more, WENEW unites the world’s most celebrated icons with savvy collectors of culture and legacy,” the press release added.

WENEW is dubbed the memory palace of the metaverse. The platform is already partnering with renowned entities such as TIME Magazine, Universal Music Group, Warner Music Group, Wasserman, and Endeavor.

The first release to capture a tennis tournament

The team has partnered with Wimbledon to capture and celebrate Andy Murray’s historic win in 2013. “Using blockchain technology, the platform will give creators a new way to immortalize their most influential events, starting with an unforgettable piece of tennis history, in collaboration with Wimbledon and Andy Murray,” the team added.

The inaugural auction will take place from July 2 – 5, 2021, and will feature the moment Andy Murray won the Grand Slam tennis tournament in 2013. The captured moment will be put up for auction by Wimbledon and Murray, and the highest bidder will own Murray’s match-winning point and play tennis with the star on a court at Wimbledon.

Beeple is popular within the digital art world. His piece “Everyday: The First 5000 Days” remains the most expensive NFT after it was sold for $69.3 million in March.

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